DEEP
Privacy Policy
Last updated 12/21/2024
Sparrow Enterprises, Inc. (“we,” “our,” or “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy describes how DEEP collects, uses, and shares your data in compliance with Apple’s privacy requirements and applicable laws.
1. Information We Collect
We collect the following information to provide and improve our services:
​
a. Information You Provide
When you use DEEP, we may collect:
• Personal Data: Email address, name, and contact preferences.
• Health Data: Sleep-related metrics (e.g., sleep onset latency, HRV, heart rate dip) if you grant permission through Apple HealthKit.
b. Automatically Collected Information
We collect certain information automatically when you use DEEP, including:
• Device data (e.g., device ID, operating system, browser type).
• Usage data (e.g., app interactions, features accessed).
• IP address and location (general, not precise).
c. HealthKit Integration
DEEP integrates with Apple HealthKit to provide sleep tracking and analytics. All data accessed via HealthKit is used only for app functionality and is not shared with third parties or used for marketing purposes.
​
2. How We Use Your Information
We use your information to:
• Deliver app features and services, including sleep tracking and analytics.
• Provide personalized sleep coaching and recommendations.
• Improve DEEP’s functionality and user experience.
• Communicate with you about app updates or support inquiries.
• Ensure the security and performance of the app.
3. Sharing Your Information
We do not sell or share your personal or HealthKit data with third parties for marketing purposes. However, we may share data:
• With service providers (e.g., cloud hosting, analytics) to operate and improve DEEP.
• When required by law, such as in response to legal requests or court orders.
4. Your Rights
You have the right to:
• Access and Update Data: Request access to or updates to your personal information.
• Delete Data: Delete your account or any data you’ve shared with DEEP by accessing the settings in DEEP and selecting DELETE ACCOUNT.
​
5. Data Retention
We retain your data only as long as necessary to provide our services and comply with legal obligations. If you delete your account, your data will be securely deleted within 30 days.
​
6. Security
We implement industry-standard measures to protect your data. However, no system is 100% secure. Please contact us immediately if you suspect any unauthorized access to your data.
7. HealthKit-Specific Privacy Practices
• HealthKit data is not shared with third parties.
• HealthKit data is used solely for providing sleep insights and recommendations.
• HealthKit data is never used for advertising or data mining purposes.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. You will be notified of significant changes through the app or email.
​
9. Contact Us
If you have questions or concerns about this Privacy Policy, please contact us:
Email: support@deep-app.co
Address: Sparrow Enterprises, Inc., 200 Turkey Pine Court, Mills River, NC 28759
​